Wellness
Featured

Halo Hydration
Skincare meets sun protection in these lightweight, barrier-safe skin tints that offer serious UV defense without a trace of a white cast. They deliver a sheer, blurring veil of coverage that lets your real freckles and texture shine through while keeping environmental damage entirely at bay.

Beauty Essentials
All of the new and trending skincare products. Beauty made to enhance your style.

Reading the Label on Cymbiotika Glutathione, Bottle by Bottle
Cymbiotika glutathione is the bottle people keep asking about, so here is what the brand and the label actually say, plus the rest of the liposomal liquids. I also cover glutathione from other brands and the beauty supplements that sit next to it on the shelf.

Mary Ruth Lymphatic Support Drops And The Body Routine Around Them
If you searched Mary Ruth lymphatic support, you were looking for MaryRuth's herbal drops, and here is what the brand says about them and what to ask your doctor. Then the dry brushes, gua sha tools and body oils that make a slower morning routine.

Halo Hydration
Skincare meets sun protection in these lightweight, barrier-safe skin tints that offer serious UV defense without a trace of a white cast. They deliver a sheer, blurring veil of coverage that lets your real freckles and texture shine through while keeping environmental damage entirely at bay.

Beauty Essentials
All of the new and trending skincare products. Beauty made to enhance your style.

Reading the Label on Cymbiotika Glutathione, Bottle by Bottle
Cymbiotika glutathione is the bottle people keep asking about, so here is what the brand and the label actually say, plus the rest of the liposomal liquids. I also cover glutathione from other brands and the beauty supplements that sit next to it on the shelf.

Mary Ruth Lymphatic Support Drops And The Body Routine Around Them
If you searched Mary Ruth lymphatic support, you were looking for MaryRuth's herbal drops, and here is what the brand says about them and what to ask your doctor. Then the dry brushes, gua sha tools and body oils that make a slower morning routine.
Wellness

Lemme Burn and the Lemme Supplements, Plus Body Rituals
Lemme Burn is one of the best-known capsules from the wellness brand co-founded by Kourtney Kardashian Barker. Here is what the brand says about it and the rest of the Lemme line, plus gut supplements and body-care rituals like dry brushes, scrubs and oils.

Moon Juice Adaptogens, Ingestible Beauty and Magnesium Soaks
Moon Juice began as a juice shop in Venice, California, and grew into a supplement and skincare brand built around adaptogens, mushrooms and minerals. Here is a look at the Moon Juice line, plus ingestible beauty picks and magnesium soaks for winding down.

Chlorophyll Drops, and the 1950s Craze That Put It in Popcorn
Chlorophyll drops are mostly chlorophyllin, a water-soluble form that turns a glass of water green. Here are sixteen, from mint and unflavored drops to capsules and softgels, with an honest look at the evidence.

Lemme Purr and the Gummy That Made Vaginal Health Talkable
Lemme Purr is the Kourtney Kardashian Barker supplement that put vaginal health gummies on a mainstream shelf. This edit covers Lemme's gummies and capsules, the Love Wellness picks that sit beside them, and washes, wipes and a probiotic from other brands.

A Dentist Made These Rinses: Why I Keep TheraBreath by the Sink
TheraBreath began with a dentist and a clinic, not a marketing meeting, and the rinses still read that way. Here are the mouthwashes I use day and night, the toothpaste, gum and lozenges from the same brand, and the floss and pastes from other names that share the shelf.

HUM Nutrition Explained: The Founder Story, Bestsellers and Alternatives
HUM Nutrition began with a founder's adult acne and a long look at gut health. Here is what the best-known formulas are for, the newer ones beyond the bestsellers, and the gummies, powders and drinks I would compare them with.

From Reality TV to the Vitamin Aisle: Lo Bosworth's Love Wellness
Love Wellness was created by Lo Bosworth in 2016 and began with vaginal health products before growing into a wider wellness shelf. This edit covers the capsules and probiotics that started it, the wipes, cleanser and melt strips, and the multivitamin gummies from other brands.

GuruNanda Whitening Strips and the Yoga Studio Behind Them
GuruNanda whitening strips are the number one seller, according to its founder, from a brand that began with a family manufacturing business and a yoga studio. This edit covers the strips and oil pulling range, whitening strips from other names, and the toothpastes and serums I would pair with them.

Arrae: Two Launch Products, One Married Pair and a Very Big Shelf
Arrae began in 2020 with two products and a husband-and-wife team, and it has since grown into a national name. Here are its capsules and gummies, the herbal teas I brew beside them, and the probiotic gummies and capsules from other brands.

Ritual Vitamins Began With a New Mother's Frustrated Search
Ritual vitamins started in 2016 with a short ingredient list and a promise that you could see where everything came from. Here are the multivitamins for women, the versions for men, pregnancy and the months after, and the gut, protein, omega-3 and magnesium products around them.

Viviscal, MaryRuth's and the Slow Business of Growing Hair
Viviscal traces its story to a Scandinavian idea about marine proteins, and it now sits next to liquid and gummy formulas from MaryRuth's. Here is how I think about Viviscal and its neighbors, the other hair supplements, and the scalp serums that go on alongside them.

Olly Gummies, the Vitamin Aisle That Looks Like Candy
Olly gummies turned the vitamin shelf into something you can enjoy. Here is how the multis, focus, sleep, stress, gut and beauty gummies differ, and how to pick just one.

Best Vitamins for Men, Starting With a Word From 1912
The best vitamins for men are the ones that fit the gaps in your own diet. Here are daily multis, gummies and formulas for men over 40, 50 and 55, and how to choose one.

Hatch Alarm Clock and the Rest of a Calmer Bedtime
The Hatch alarm clock wakes you with light instead of a blare, from a company that started with baby sleep. Here are the Restore 3 and its siblings with the sleepbuds, silk and bedtime rituals I pair with them.

Mary Ruth Vitamins and the Wellness Shelf, From Liquid Multis to Collagen
Mary Ruth vitamins began as a liquid multivitamin for clients who could not stomach capsules. Here it is with the magnesium, collagen, protein and enzyme supplements that fill out a wellness shelf, and what to ask your doctor first.

Goli Gummies and the Supplement Gummy Shelf, Read Carefully
Goli gummies started with a vegan apple cider vinegar gummy in 2019 and grew into a whole line. Here they are with the beauty, calm and sleep gummies next to them, and what to check before you take any.

Nutrafol for Women, and What to Know Before You Start a Hair Supplement
Nutrafol for women is a daily hair supplement built around a patented botanical blend, with versions for different life stages. Here is the range with other supplements and topical serums, and what to ask your doctor first.

The Jolie Filtered Showerhead and What It Actually Filters
The Jolie filtered showerhead uses a copper-zinc and calcium filter to cut chlorine and some heavy metals from shower water. Here it is with three other filters and the in-shower hair and body care I would pair with it.

Bubble Bath Grew Up: Foams, Soaks and Oils for a Proper Soak
Bubble bath went from a 1930s stage prop to a 1960s supermarket regular, and now it sits beside salts, soaks and oils. Here are four foaming washes, four soaks and salts, and four oils and milks for a slower bath.

Glowy Skin
Products for everyday beauty and skin