Wellness

Sugar Rush

Scent is the ultimate main character accessory this season, shifting heavily toward ultra-niche dessert notes like toasted pistachio, burnt sugar, and matcha dust. These nostalgic, edible perfumes are designed to leave a completely intoxicating, head-turning scent trail wherever you go.

Brat Bite

The obsession with juicy, peptide-plumped lips has taken a dark, 90s-mall-goth turn into sheer, vampy blackberry shades. Paired with a sharply lined, unblended brown lip pencil, this combo delivers an instant "unapproachable but iconic" attitude that looks effortlessly cool.

Scrub & Buff

A body care edit built around the scrub, then moisturize routine. Sugar scrubs, exfoliating washes and rich body butters that leave skin soft and smooth.

Nighttime routine

Perfect glowy skin nightime routine.

Full Glam

Products made for maximum presence. Shop our picks for when subtle won’t do.

Scent to impress

Perfumes to leave your mark.

Curly Hair Routine

Defined texture and hydration-first care for every curl pattern. Shop the formulas we trust for healthy, bouncy hair.

Teeth Whitening Strips, Explained, and What Else Keeps a Smile Bright

Teeth whitening strips moved whitening out of the dentist's office in 2001, and the newest ones dissolve on your teeth. Here are Snow's strips and tools, the toothpastes and rinse I would use alongside them and the floss and brushes that finish the job.

Fall Fragrance

Swap bright summer scents for something warmer, richer and a little closer to the skin.

Lemme Gummies Began as a Trio of Gummies and a Long Bath

Lemme gummies arrived in September 2022 as a trio of gummies, and the range has grown a lot since. Here is how I think about the whole range, the silk masks and bath soaks I pair with the evening ones, and the magnesium spray and bath oil that round out a slow night.

HUM Nutrition Supplements, Glow Serums and Scalp Care

HUM Nutrition grew out of its co-founder's own struggle with adult acne and a nutritionist who looked at his gut. Here are the HUM Nutrition formulas I would read up on first, plus glow serums and scalp serums for the outside half of the routine.

Body Oils

Silky oils that soothe dry winter skin and leave a soft, healthy glow.

Stocking Stuffers

Small, useful gifts that feel thoughtful and fit neatly into a stocking or a party favor bag.

Beauty From Inside Out

Wellness essentials designed to support your glow. Products for feeling as good as you look.

The Red-Eye Recovery Edit

Landing after a red-eye is less about undoing a bad night and more about managing what a cabin does to skin, hair and a tired face. The common mistake is treating recovery like a full routine, when the more useful version is quiet on the plane and quick once you land. This edit keeps the cabin kit small, then narrows to the handful of steps that actually help once you land, a little color, sun protection and one hair refresh.

Sweat Proof Workout

When you work out hard, sweat happens. Stay confident in all black and never worry about sweat stains—shop this all-black workout edit.

She works out

Women's workout sporty sets.

Cherry Pout

Tap a dark red lip tint right in the center of your lips and blend it outward for a soft, just-ate-a-popsicle vibe. It is a super low-maintenance look that stays on through your entire iced coffee run.

Fall Skin Prep

Colder air and indoor heat are hard on skin, so switch to richer care before the dryness starts.

Mat Ready

Mat-day shorts — bike shorts, crops and capris for warm studio sessions and reformer flows.

The Glow Edit

A polished beauty story around skin prep, body care, and the routines shoppers are revisiting.

Halo Hydration

Skincare meets sun protection in these lightweight, barrier-safe skin tints that offer serious UV defense without a trace of a white cast. They deliver a sheer, blurring veil of coverage that lets your real freckles and texture shine through while keeping environmental damage entirely at bay.

Maintenance Day

Headbands, waxing kits, nail care, & comfortable tees

Routine Builders

A discovery edit for the formulas, tools, and replenishment moments driving shopper interest.