The second grid is about carrying it. The travel spray version of Coach for Men is the easiest one to keep in a gym bag, since the pear and cardamom read as clean rather than heavy. The mini coffret is a fragrance gift set of small Coach sprays, and it is the fastest way to learn which Coach you actually like. The trio pairs travel sprays of the Eau de Toilette, Eau de Parfum and Blue, so you can wear each on its own day. Pure Platinum arrives as a two-piece set with a full bottle and a smaller spray for the desk drawer. A practical tip: spray the smaller size on your shirt collar in the morning and top up before evening, since eau de toilette fades sooner than parfum. What I would skip is leaving a travel spray in the car, because heat is the quickest way to dull a citrus opening.

The last grid ends with one more Coach set, the Eau de Toilette in two sizes, then brings in three other houses. Gucci Guilty Eau de Parfum for men has rose and chili pepper on top over cedarwood, and it is the boldest thing here. Givenchy Gentleman Society is woody and floral with narcissus, vetiver and sage. Yves Saint Laurent Y Eau de Toilette uses lavender and geranium with incense, a fresher take. They are useful because they show what Coach is not: less sweet than some, and much more casual than the rest. Try one of these next to the Coach for Men on the other wrist. What I would skip is choosing by the bottle alone, because how a flacon looks tells you very little about how it smells on skin.

If I had to wear one all year, it would be Coach for Men Eau de Toilette in spring and Pure Platinum when the weather turns. The point of a house built on leather is that it should age well, and a good fragrance should too. Wear it for a week and see whether the suede comes through on your skin. Then let the bottle earn its place on the shelf.

Coach is a young fragrance house, so it helps to see how it sits among the bigger names. Start with the Coach Gold and Cherry Parfums, then compare them with the Yves Saint Laurent Y Eau de Parfum Intense and MYSLF. Gucci Guilty Pour Homme and the Hermès Terre d'Hermès Eau de Parfum Intense are the two woody options I would test next. The Dior Sauvage Eau de Parfum and Bleu de Chanel are the familiar fresh ones, and Le Labo Santal 33 is the odd one out. If you want something to give, the Burberry Hero duo set and the Jimmy Choo Man Aqua gift set are ready to wrap. Test on skin, one bottle at a time. What I would skip: the Fahrenheit for a summer day, since it is a heavier name than the lighter Eau Sauvage Cologne beside it. If you want to keep browsing, I also put together A Shelf of Coach Blue Cologne and the Fresh Scents Beside It and Hugo Boss Cologne, From Metzingen in 1924 to Boss Bottled.