Eres Swimwear: Paris Swim and Lingerie Without the Fuss

Eres Swimwear: Paris Swim and Lingerie Without the Fuss

Eres swimwear has been made in Paris since 1968, when founder Irène Leroux insisted it deserved the same precision as lingerie. I go through the bikini tops and briefs, the lingerie and the cover-ups.

Swimwear built around the body

Irène Leroux founded Eres in Paris in 1968. The products below give that idea a practical shape, with a mix that keeps the category specific and the styling open-ended.

Lingerie without the fuss

Leroux challenged the idea that swimwear should be seasonal and introduced a year-round approach. The products below give that idea a practical shape, with a mix that keeps the category specific and the styling open-ended. I went deeper on a related idea in Kiki de Montparnasse: Lingerie, Swim and Robes With a Story.

Cover-ups, cleanly cut

Eres became known for unpadded, underwire-free construction and precise fit. The products below give that idea a practical shape, with a mix that keeps the category specific and the styling open-ended.

Our honest take

The appeal here is specificity: these are not anonymous luxury objects or generic wardrobe fillers. Pick the category that already fits how you dress, then let one strong piece do the work rather than building a full costume around it. If you take one thing away, choose the item you would still wear on an ordinary day, because that is where the design earns its keep. If you want to keep reading, POST SWIM Swimwear: Sizing, Fit and Best Buys is a good next stop.