Natasha Denona Makeup Products: The Fall and Winter Palette, Complexion and Lip Edit

Natasha Denona was born in Croatia and raised in Germany. Her mother, a technical illustrator and chemist, brought art and science into her childhood, and Denona studied dance before first doing makeup backstage for fellow dancers. She then worked as a dancer and model before becoming a sought-after artist in fashion and beauty.

Over more than 25 years, she created fashion and beauty campaigns and magazine covers worldwide and became an award-winning makeup artist. She launched Natasha Denona Makeup in 2016 after searching for eyeshadows with the texture and color payoff she wanted, then went into the lab to make pressed-pigment shadows herself. For fall and winter, I would begin with the limited-edition Roxa and Midi Gloom palettes.

HY-GLAM forms the complexion edit, from primer serum, foundation, concealer and corrector to brightener and powder foundation. Add Hy-Sculpt Liquid Bronzer and the HY-GEN Glow Beautifier for a bronzed, luminous finish.

For lips, HY-GLOSS and HY-GLOSS MILKY sit beside the I Need a Rose lipstick and gloss, while a lip crayon or Rouge Styletto defines the finish. In a 2026 ELLE Canada interview, Denona describes her Hy products as skin-loving hybrids and HY-GLOSS as a true gloss with pigment.

Choose the palette you will reach for most, Roxa for a holiday eye or Midi Gloom for a fall one. Build the rest with a HY-GLAM base and one lip finish. That is the Natasha Denona edit I would wear from late autumn through the holidays.