Rum Raisin lipstick is the brown-berry shade that has lived in handbags since the 90s. Here is the original with the lipsticks, liners and glosses that share its warm, wine-stained color.
Rum Raisin Lipstick and the Brown-Berry Shades Like It

Revlon began in 1932, when brothers Charles and Joseph Revson teamed up with a chemist named Charles Lachman, whose initial became the L in the name. The company started with nail enamel, then matched lipsticks to the polish, which was a new idea at the time. Decades later, its Super Lustrous line produced one of the most loved brown-berry shades ever made. Rum Raisin lipstick is a warm berry brown with a creamy finish, and it became a quiet favorite in the 90s, when brown lips were everywhere. It still looks right with a camel coat and a gray sweater.
The rest of this row shares that raisin tone. MERIT Signature Lip in L'avenue is a berry brown in a light formula. MAKEUP BY MARIO SuperSatin comes in Central Park, a raisin brown, and Downtown Girl, a deeper plum brown. The Bobbi Brown hydrating lipstick in Downtown Plum is a neutral brown berry. Valentino Spike in Dramatic Brown is a warm berry brown in a buttery matte. Anastasia Beverly Hills Berry Mocha is a rich brown with cool berry hues, and VIOLETTE_FR Bisou Jelly in Confiture de Figue is a sheer berry brown, the easiest way to try the color.
A quick test: raisin shades look best in daylight. Try one next to a window, and if your teeth look brighter, it suits you.

Brown-berry lipsticks

Super Lustrous Lipstick in 535 Rum Raisin
Revlon

Signature Lip Lightweight Lipstick in L'avenue
MERIT

SuperSatin Lipstick in Central Park
MAKEUP BY MARIO

SuperSatin Lipstick in Downtown Girl
MAKEUP BY MARIO

Luxe Hydrating Lipstick in Downtown Plum
Bobbi Brown

Spike Valentino Buttery Matte Lipstick in Dramatic Brown
Valentino

Full-Pigment Matte & Satin Velvet Lipstick in Berry Mocha
Anastasia Beverly Hills

BISOU JELLY Sheer Shine Hydrating Lipstick in Confiture de Figue
VIOLETTE_FR
Brown-berry lip liners
A liner makes a brown-berry lip look sharp and helps it last. These pencils all sit in the same family, so you can mix and match.
MAC Lip Pencil in Cool Spice is a deep brown mauve that people have paired with brown lipsticks for years. ISAMAYA Universal Lip Liner in Mocca is a brown-based burgundy that does not smudge. Kulfi Lassi Lips in Chellam is a berry brown that lines for hours, then fades into a stain. m.ph Overliner in Cherry Cola is a deep rose brown with peptides. Rare Beauty Kind Words in Proud is a waterproof plum brown. Saie Lip Liner 101 in Tease is a plum brown nude that blends easily. ONE/SIZE Lip Snatcher in Prime Fish is a soft matte brown berry, and Anastasia Beverly Hills Cinnamon is a deep mauve brown.
Pairing tip: use the liner to fill in the whole lip, then add a sheer brown-berry gloss on top. It looks like a lipstick without the weight.
What I would skip: a liner much darker than your lipstick with a hard edge. That look belongs in the 90s photo album. Blend the line inward with a fingertip.
Brown-berry lip liners

Lip Pencil Creamy Lip Liner in Cool Spice
MAC Cosmetics

Lip Liner- Universal Lip Liner in Mocca
ISAMAYA

Lassi Lips Staining Lip Liner in Chellam
Kulfi

The Overliner Lip Liner Pencil in Cherry Cola
m.ph by Mary Phillips

Kind Words Lip Liner in Proud
Rare Beauty by Selena Gomez

Lip Liner 101: Creamy & Nourishing Lip Pencil in Tease
Saie

Lip Snatcher Waterproof Precision Lip Liner in Prime Fish
ONE/SIZE by Patrick Starrr

Velvety-Matte Precision Shaping Lip Liner in Cinnamon
Anastasia Beverly Hills
Brown-berry glosses and balms
Glosses and balms are the easy, softer way to wear a brown-berry color. They are what I would pick for a weekend or when lips feel dry.
Fara Homidi Soft Glass in Tawny is a translucent berry brown balm-in-oil. Hourglass Phantom Smoothing Blur Lip Balm in Mirage 35 is a berry brown with a soft blur. Glow Recipe PDRN Lip Blur Balm in Say It Anyway is a deep berry brown with a soft matte finish. BOB BEAUTE The Oil in Gloss in Mahogany is a plant-oil gloss. Good Weather Skin Daily Lip Sun Gloss in Iced Coffee combines mineral SPF 30 with shine. Lancôme Butterglow in Berry Glow is a warm berry burgundy with squalane. HUDA BEAUTY Faux Filler in She Fire is a sheer deep brown, and MAKE UP FOR EVER Super Boost in Limitless Brown is chocolate with a cool bronze shimmer.
How to use them: dab a brown gloss over a nude lipstick to warm it up for fall. It is the quickest seasonal change you can make.
What I would skip: a shimmery brown gloss on very dry lips. The shimmer sits in the lines. Use a balm first, or choose a creamy balm instead.
Brown-berry glosses and balms

Soft Glass Lip Plumper Gloss Oil in Tawny
Fara Homidi

Phantom Smoothing Blur Lip Balm in Mirage 35
Hourglass

Vegan PDRN Tinted Soft Matte Lip Blur Balm for Hydration in Say It Anyway
Glow Recipe

The Oil in Gloss in MAHOGANY
BOB BEAUTE

Daily Lip Sun Gloss SPF 30 in Iced Coffee
Good Weather Skin

Lip Idôle Squalane-12 Butterglow Hydrating Lip Balm in 52 Berry Glow
Lancôme

Faux Filler Shiny Non-Sticky Lip Gloss in She Fire
HUDA BEAUTY

Super Boost Moisturizing & Plumping Lip Gloss in 07 Limitless Brown
MAKE UP FOR EVER
Wearing it now
Start with the original Rum Raisin lipstick and a brown-berry liner like Cool Spice. Line, blend inward and apply the lipstick on top. That is the classic look, softened for now. If you want something easier, a brown-berry gloss or balm gives the same warmth with less effort. Keep the look fresh by blotting once and letting it wear in a little. Brown-berry shades look best slightly lived in, like you put them on at breakfast and they faded just right by lunch, so do not chase a perfect finish. If you want to keep browsing, I also put together MAC Frost Lipstick and the Shimmer Lip Shades Around It and Brown Lipstick for Fall, From Milk Chocolate to Espresso.






