Beauty
Beauty
Feral Fragrance
Smelling conventionally "pretty" is out; smelling like a highly specific, nostalgic memory—like rain on hot asphalt, a damp basement, or tomato vines—is in. It’s the ultimate "IYKYK" approach to fragrance, turning your scent profile into an unapproachable, highly curated mood board.
Cherry Pout
Tap a dark red lip tint right in the center of your lips and blend it outward for a soft, just-ate-a-popsicle vibe. It is a super low-maintenance look that stays on through your entire iced coffee run.
Barely There
Ditch the heavy florals for a fresh skin scent that smells like you just stepped out of a fancy shower. It is a light, breezy fragrance that makes you smell naturally amazing without trying too hard.
A Little Luxury Makeup Pick Me Up
Self spoiling required
Serum Hour
The skincare routine as aesthetic — serums lined up like a still life, a silk robe, clean cotton, morning light. An editorial for the ritual of skin and the quiet confidence that comes before you get dressed.
The Clean-Girl Starter Kit
Effortless, your-skin-but-better
Body & Hair Mist Edit
Light, layerable, and all-day fresh — the body and hair mists for an easy scent refresh.
Summer Off-Duty
SPF, tint & sun-kissed glow
Luxury Beauty: Skincare, Makeup, and SPF
Prestige skincare and makeup, worth the counter space.
Oil for Hair Growth, and the Scalp Routine Around It
Oil for hair growth is one of the most searched hair ideas, and the honest answer is that oils and serums support a healthy scalp while the proven treatment is still minoxidil. These are the pre-wash scalp oils I would try, the scalp serums and tonics for thicker-looking hair, and the massagers that make the routine feel good.
Bronzer Stick Guide, Sorted by Who Should Use What
A bronzer stick gives you sun-kissed warmth in one swipe, no brush required. Here is how the cream bronzers and contour sticks compare, and which skin each one suits.
SoapBox Started in a Dorm Room and Kept One Promise: A Bar for Every Bar
SoapBox began in 2010 as a one-bar-donated-per-item soap company, and its shampoos are still built on that idea. Here are the SoapBox shampoos I would pick by hair type, the treatments and leave-ins that follow, and a shelf of body washes from other brands for the shower.
Wash Day Ritual
Cleanse, treat, restore
Dolce&Gabbana Perfume, From Light Blue Skies to a Panettone Gourmand
Dolce&Gabbana perfume runs from the sun-washed citrus of Light Blue to the sweet, bakery-warm Devotion. Here are the Devotion bottles, the Light Blue family, and The One, K and Dolce, with notes on how each one wears.
Glycolic Acid Body Wash for Skin That Feels Bumpy and Dull
A glycolic acid body wash is the easy way to start on rough, bumpy arms and dull legs, because the acid works while you shower. These are the AHA washes I would start with, the leave-on lotions and sticks that go further, and the scrubs and bars for the weekly polish.
GuruNanda Whitening Strips and the Yoga Studio Behind Them
GuruNanda whitening strips are the number one seller, according to its founder, from a brand that began with a family manufacturing business and a yoga studio. This edit covers the strips and oil pulling range, whitening strips from other names, and the toothpastes and serums I would pair with them.
The Best Pimple Patches Started Out as Wound Dressings
The best pimple patches borrow a wound-care material called hydrocolloid, and now come as stickers, liquids and kits. Here is how to tell which kind your spot wants.
Gregg Renfrew Bought Back Beautycounter and Gave It a Shorter Name
Beautycounter was founded by Gregg Renfrew in 2013 and now lives on as Counter, with a smaller range at launch. This edit walks through the skincare, the makeup, and cream and liquid blushes and contours from other brands.
Manucurist: A Paris Salon, Her Mother's Idea and Polish That Cares for Nails
Manucurist began as a professional nail salon in Paris in 1996, and its polishes still think like a salon does. Here are the treatment polishes, the Green Flash gel system, and the hand and cuticle care I pair with them.
Kylie Skin Tint, From a Sold-Out Lip Kit to a 24-Shade Blurring Elixir
The Kylie skin tint is the newest chapter for a brand that began with a single lip kit in 2015, and it comes in 24 shades. This edit covers the tint with its concealer, setting spray and blushes, the lip products the brand is really known for, and other skin tints to compare.
Eva NYC, the Brooklyn Hair Brand Known for Masks and Primers
Eva NYC is a Brooklyn hair care brand founded in 2012, and its masks and primers are among its bestsellers. This edit covers the Eva NYC mask and styler shelf, the shampoos and conditioners that pair with them, and a few masks from other brands.
Pore Strips, Honestly: What They Lift, What They Leave
Pore strips have been a bathroom-cabinet habit since 1997, and they do one narrow thing: lift the top of what sits in a pore. This edit covers the Bioré originals, the strips and patches from other brands, and the toners and clay masks I use afterwards.
Lemme Purr and the Gummy That Made Vaginal Health Talkable
Lemme Purr is the Kourtney Kardashian Barker supplement that put vaginal health gummies on a mainstream shelf. This edit covers Lemme's gummies and capsules, the Love Wellness picks that sit beside them, and washes, wipes and a probiotic from other brands.
Hoola Bronzer Began as a Fix for a Messy Powder
Hoola bronzer first appeared in 2001 as a tidier answer to loose powder, and it is still the shade people picture when they say bronzer. Here is the powder, the cream balm and the brush, the rest of Benefit's face lineup, and other bronzers worth a look.