A first-person guide to Nike shoes, from the Cortez, Dunk and Air Force 1 classics to the techy Vomero, V2K and P-6000 runners and the split-toe Air Rift. I sort the pairs by the kind of outfit they suit.
Nike Shoes: The Cortez, Dunk and Air Force 1 Pairs I Would Actually Wear

Nike says it began with a handshake. On January 25, 1964, Phil Knight and Bill Bowerman formed Blue Ribbon Sports, a company that started out importing and selling running shoes made in Japan. Nike calls it the precursor to the brand we know. I like starting there, because it reminds me that nike shoes were running shoes first and fashion later, and that is still the best way to read them.
The Swoosh came a few years on. Nike says it was drawn in 1971 by Carolyn Davidson, then a design student at Portland State, who had met Knight when he was teaching accounting there. A student made the most recognizable mark in sneakers. I think about that every time I lace up.
So here is my honest point of view. I wear the old shapes most. The first grid is the classics, and it is the one I would send a friend to if she asked for one pair. The Cortez is where I start: Nike says it was the first Nike running shoe to reflect Bowerman's design, and the first to combine a full-length midsole with a sponge rubber layer just below the upper. The Beige Cortez Sneakers and the Cortez Leather Sneakers are the quiet ones, great with straight jeans and a gray crewneck.
Then the Air Force 1. Nike says Bruce Kilgore designed it and that it came out in late October 1982, drawing on the lowered heel of a hiking boot called the Approach. The Air Force 1 Low '07 White On White sneakers, the Air Force 1 '07 Sneakers and the White Air Force 1 '07 Sneakers are clean enough to wear with a slip dress and a trench. Check the toe box for creases after a week, they are part of the charm.
The Dunk is the fun one. Nike says it was born in the 1985-86 college basketball season and went from design to shipping in six weeks. I would pick the Dunk Low Cacao Wow sneakers for brown tailoring, and the Dunk Low Pink Paisley sneakers for a plain white tee. The Dunk Low Sneakers are the easy middle. Then the Astrograbber pairs, including the Off-White Astrograbber Leather Sneakers, and the Total 90 and Shox Magia ones, which are loud on purpose. The Black Total 90 pairs and the Field General are the low-key way into the loud ones. For quieter retro shapes, the Sprint Sister in Cacao Wow and the Pacific Leather sneakers sit well with brown tailoring, and the Classic Tennis in white and tan works with straight jeans.

Cortez, Dunks, Air Force 1 and the old-school Nike pairs

Air Force 1 Low '07 White On White sneakers
Nike

Off-White Astrograbber Leather Sneakers
Nike

Air Force 1 '07 Sneakers
Nike

Khaki Total 90 Shox Magia Sneakers
Nike

Sprint Sister Sneakers Cacao Wow/Sail
Nike

Dunk Low Cacao Wow sneakers
Nike

Black Total 90 Shox Magia Sneakers
Nike

Dunk Low Pink Paisley sneakers
Nike

Beige Cortez Sneakers
Nike

Moon Shoe OG Sneakers Baroque Brown/Cashmere/Black
Nike

Dunk Low Sneakers
Nike

White Air Force 1 '07 Sneakers
Nike

Black Astrograbber Suede Sneakers
Nike

Black & White Total 90 SE Sneakers
Nike

Pacific Leather Sneakers Phantom/Ivory/White/Light Brown
Nike

Black Total 90 Sneakers
Nike

Cortez Leather Sneakers
Nike

Field General Running Sneakers
Nike

Astrograbber Leather Sneakers
Nike

Classic Tennis Sneakers White/Lt British Tan
Nike

Nike Court Legacy Lift Women's Shoes
Nike

Nike Waffle Debut Women's Shoes
Nike

Women's Moon Sneakers
Nike

Nike Lahar Low Women's Shoes
Nike

Nike Air Max 90 Women's Shoes
Nike

Nike Air Max Excee Premium Women's Shoes
Nike

Nike First Sight Noir Women's Shoes
Nike

Nike Air Max Plus Women's Shoes
Nike
The techy runners, V2K to P-6000
Grid two is where the sneakers get techy. I am not a runner, and I will say so, but I wear these more than any other pair on a travel day. The Vomero is the one I keep coming back to. Nike's product copy says the V2K remasters the Vomero in a look from an early aughts running catalog, with translucent plastic accents referencing the Vomero 5. That is exactly why it works with a bias skirt: it looks like something from the early aughts you found in a drawer.
The Zoom Vomero 5 shows up in two colours here, a pink-trimmed white and a beige and gold one. Zoom is a technology name, nothing more, and I only care how the shape reads. It is chunky without being clownish, and it sits well under wide trousers. The Zoom Vomero Plus Sneakers and the Vomero 18 Sneakers are the same family in newer clothes, so try them against your usual jeans hem. If the shoe swallows the hem, go for a slimmer cut.
The P-6000 Sneakers are the one I would hand to someone who says sneakers are boring. They carry the metallic, layered runner look and work with a long gray skirt or a pair of faded jeans. The Pegasus Premium Running Sneakers are the more restrained pick, a good one under a trench.
Then the odd ones. The Red Rejuven8 Run OG Jelly Sneakers and the Off-White Rejuven8 Run OG Jelly Sneakers are the playful pair, a see-through jelly feel that looks best against something plain, like a white shirt and straight jeans. Black & Green Total90 Shox Magia Sneakers and White & Black Total90 Shox Magia Sneakers bring the Shox name, which I treat as a label rather than a promise. The Air Max Muse sneakers carry the Air Max name. Nike says the Air Max 1 was born in 1987 when Tinker Hatfield, inspired by Paris's inside-out Pompidou building, exposed the Air unit. I love that a building started it. The Free Metcon 7 Sneakers are the most gym-minded pair here, so I would wear them with leggings and an oversized blazer. The V2K Run in Sail and Coconut Milk is the one that makes the V2K line above true, and the V5 RNR pairs in white silver, off white and blue, and crimson and orange are the Vomero 5 shape in lighter clothes. The running shoes at the end, from the Pegasus and Winflo to the Structure and the trail-ready Zegama, are the honest choice if you actually run, and the Air Max Plus, 270 and Moto 2K pairs are the chunky air-cushioned ones for a travel day.
V2K, P-6000, Vomero, Air Max and the techy runners

Zoom Vomero Plus Sneakers
Nike

Black & Green Total90 Shox Magia Sneakers
Nike

Zoom Vomero 5 Sneakers
Nike

White & Black Total90 Shox Magia Sneakers
Nike

Free Metcon 7 Sneakers
Nike

Vomero 18 Sneakers
Nike

Zoom Vomero 5 Sneakers
Nike

Red Rejuven8 Run OG Jelly Sneakers
Nike

Off-White Rejuven8 Run OG Jelly Sneakers
Nike

Pegasus Premium Running Sneakers
Nike

Air Max Muse sneakers
Nike

P-6000 Sneakers
Nike

V2K Run Sneakers Sail/Coconut Milk/Overcast
Nike

V5 RNR Sneakers White/Metallic Silver/Platinum
Nike

V5 RNR Shoes Off White/Hydrogen Blue
Nike

V5 RNR Sneakers Crimson/Hot Lava/Orange/Sail
Nike

Nike V5 RNR LX Women's Shoes
Nike

Nike Pegasus Plus 2 Women's Road Running Shoes
Nike

Nike Pegasus 42 Women's Road Running Shoes
Nike

Nike Winflo 12 Women's Road Running Shoes
Nike

Nike Structure 26 Women's Road Running Shoes
Nike

Nike Structure Plus Women's Road Running Shoes
Nike

Nike Revolution 8 Utility Women's Road Running Shoes
Nike

ACG Zegama Trail Women's Trail Running Shoes
Nike

Nike Air Max Moto 2K Women's Shoes with Reflective Accents
Nike

Nike Air Max Phenomena Women's Shoes
Nike

Nike Air Max 270 Premium Women's Shoes
Nike

Women's Shox TL Sneakers
Nike
The split-toe one, the Air Rift
The last grid is only four pairs, and I want to give it room: the Air Rift split-toe sneakers. The split toe is the whole point. The big toe sits in its own section, so the front of the shoe looks like a cleft hoof and the side view looks like a sock. It is odd, and that is why I like it. The Air Rift is the one pair here that makes people look down on the street and ask what you are wearing.
Start with the White Air Rift Breathe Sneakers. White is the easy way in, because the shape does the talking and the color stays calm. I would wear them with cropped straight jeans and a plain tee, or with a slip dress and a cardigan. The Air Rift sneakers are the main version, the one to pick if you want the plain shape without a gimmick. The Aqua Rift sneakers add a cool, watery color that works with white linen or faded denim. The Rift Satin sneakers are the dressier take, with a satin finish that sits well with a slip skirt.
My fitting-room test is simple. Stand in them in front of a mirror with the pants you plan to wear, and look at the toe split against the hem. A cropped hem shows the shape. A long hem hides it, and then you have bought a plain sneaker with extra steps. Wear a thin sock, or a sock made for split toes, and walk across the room before you decide.
What I would skip: a thick sport sock that bunches in the split, and a very long wide hem that covers the toe. If you want the split to read, show your ankle. Also skip these on the day you have a formal dress code, since they will draw every eye in the room.
How I would choose one pair
Here is how I choose one pair. I ask where I will actually wear it. If the answer is everywhere, I go to the classics: a Cortez, an Air Force 1 or a Dunk Low. If it is travel and long walks, I look at the Vomero grid and think about my hem. If I want one bold choice, I look at the Air Rift.
Then I do the closet test. Pick three outfits you already own and hold the shoe up against each. If it works with two, buy it. If it only works with one, put it back.
One practical note from Nike itself: it does not recommend putting sneakers in the washing machine and advises washing by hand instead. It suggests cleaning about every two weeks or whenever they look dirty, and says many shoes need at least 8 hours to air dry. Good shoes last when you treat them like good shoes. Wipe them down, let them rest, and wear them with jeans on the weekend. If you want to keep browsing, I also put together Nike Moon Shoe and Tennis Shoes.










