A Lacoste Bracelet

Is it a Rennis Heritage Scaled Down

A Lacoste Bracelet

Sportswear brands moving into jewellery have one obvious asset and usually waste it. lacoste bracelet designs do not, building the whole range around a logo that was already a small animal. This edit runs through the current styles.

A Logo That Was Already A Charm

The crocodile has been on the shirt since 1933, which makes it one of the oldest garment logos still in continuous use, and crucially it is a figurative mark rather than a monogram. That matters enormously in jewellery, because a small animal translates into a pendant or a charm without any work at all, while a set of letters does not. The brand has leaned on exactly that, producing pieces where the croc is the object rather than an engraving on one. The lineage runs through 1950s tennis club dressing, where a discreet emblem was the entire signal.

Croc Pendants, Chains And Sets

Crocodile bracelets appear in a standard version, a thin chain version and a silver and pink colourway, which is the most playful of the plain pieces. The pink crystal croc pendant on a gold chain is the most decorative single lacoste bracelet offered. Metropole and Matchpoint take the range away from the animal into cleaner, more conventional chain designs. Two gift sets, one crocodile-themed and one summer-themed, bundle several pieces for anyone who wants to stack.

Our honest take

Plated chain bracelets at this level tarnish at the clasp first and the fix is cleaning rather than replacement, which most people skip until it is too late. Thin chains are more elegant and considerably more likely to snap at the jump ring. Charm pendants swivel, so a croc that faces outward when you put it on will face inward by lunchtime, which is a property of every pendant bracelet ever made. Gift sets are good value in stacking terms and rarely contain three pieces you want equally. If you take one thing away, the standard crocodile bracelet on a normal-gauge chain is the one that survives daily wear.