A brow palette does three jobs: fill, shape and set. Here is how to get each one right, whether you use a palette or a few single products that do the same work.
Benefit Brow Palette: What Actually Works

The short answer
If you came here for a Benefit brow palette, it helps to think about what a palette actually does. It gives you a powder to fill, something waxier to shape and define, and usually a way to set it all. You can get the same result from single products, and for a lot of people that is easier. Benefit's own Precisely, My Brow pencil and Gimme Brow+ gel cover most of it, and Anastasia's Brow Powder Duo is the closest thing here to the palette experience, two shades you can blend until they match.

Start Here

Red Currant - Rich Red Currant Lip Balm - Kalastyle Soap Co.
Printfresh

Rose de Mai Lip Balm
Chantecaille

The Brow Pencil
BOB BEAUTÉ

Beyond Clean Lip Gloss
Ogee

Studio Fix Powder Plus Foundation with 24HR Oil Control + Blur-Matte Finish
MAC Cosmetics

UV Daily Peptide Lip Balm SPF 40
EltaMD

Extreme Lengthening Mascara
Dr. Lara Devgan

We Made Too Many: UV Lip Balm Broad Spectrum SPF 36
EltaMD

Precisely, My Brow Pencil Waterproof Micro-Precision Eyebrow Definer
Benefit Cosmetics

Brow Powder Duo Dual-Shade Fill & Define
Anastasia Beverly Hills

Arch Brow Sculpting Pencil
Hourglass

Brow Harmony Precision Eyebrow Pencil
Rare Beauty by Selena Gomez
What actually decides it
What decides how brows look is the shade and how precisely you put the color down. If you are unsure, go a touch lighter than your hair, because brows that are too dark look harsh very quickly. Fine-tip pencils like Hourglass's Arch, Rare Beauty's Brow Harmony, Bob Beauté's and ILIA's In Full draw hair-like strokes into sparse spots. Westman's Bonne Brow, Fenty's Brow MVP, MAC's Pro Brow Definer and Tom Ford's Brow Sculptor round out the pencils. The first group also keeps a few lip and face basics from the original edit, and EltaMD's SPF lip balms are worth having in any bag.
Pencils, Gels and More

Bonne Brow eyebrow pencil
Westman Atelier

M·A·Cximal Silky Matte 12HR Wear Lipstick
MAC Cosmetics

In Frame Clear Eyebrow Gel
ILIA

Modern Brow Gel
vievebeauty.com

In Full Micro-Tip Eyebrow Pencil
ILIA

Airbrush Flawless Blurring & Matte Full Coverage Foundation
Charlotte Tilbury

Brow MVP Ultra Fine Brow Pencil & Styler
Fenty Beauty by Rihanna

Gimme Brow+ Tinted Volumizing Eyebrow Gel
Benefit Cosmetics
How to use it
Fill first, set last, and brush through between each step so nothing sits in a solid block. For fuller, more defined brows, Anastasia's DIPBROW pomade and Surratt's Expressioniste give the strongest color. Then set with a gel. ILIA's In Frame and Viève's Modern Brow Gel are clear and soft, Makeup by Mario's Master Hold and MAKE's Infinite Hold are firmer, and Rare Beauty's laminating gel is the one for that brushed-up look. GrandeBROW is the odd one out, a serum you use at night if you want brows to look fuller over time.
Finishing Touches

Brow Sculptor
Tom Ford Beauty

Master Hold Brow Gel
MAKEUP BY MARIO

MAC Pro Brow Definer 1MM-Tip Brow Pencil
M·A·C

Infinite Hold Sculpting Brow Gel
MAKE Beauty

DIPBROW Waterproof, Smudge-Proof Brow Pomade
Anastasia Beverly Hills

GrandeBROW Brow Enhancing Serum
Grande Cosmetics

Brow Harmony Flexible Lifting and Laminating Eyebrow Gel
Rare Beauty by Selena Gomez

Expressioniste Brow Pomade
Surratt Beauty
Our honest take
You don't need every pencil and gel here. Most people need one product to fill and one to set, and that is the whole routine. If you take one thing away, match the shade carefully, brush through after every step, and finish with a gel so your brows look the same at the end of the day as they did in the morning.






