An elf blush is the easiest way to try a new texture, and the putty, liquid and stick formulas each behave differently. Here is how I would pick between elf putty blush, Camo liquid and Soft Glam sticks, plus the cream-to-powder cousins that share their finish.
e.l.f. Blush: Putty, Liquid and Stick Shades to Try

e.l.f. is short for eyes, lips, face, and it began in June 2004, after Joey Shamah and Scott Vincent Borba met at a party in 2002 and sketched out a business plan together. The brand is based in Oakland, California, and it has always been a playful one, so it makes sense that its blushes come in three different textures instead of one.
The classic elf blush is the Putty Blush, and this grid starts there. The elf putty blush in Tahiti, Bali and Maldives is a lightweight cream that turns to powder as it settles, with argan oil and vitamin E in the formula and a velvety feel. The color builds, so you can tap once for a tint or layer for more. Luminous Putty Blush in Maui is the same idea with a glow to it.
The same cream-to-powder texture shows up elsewhere. Prada Touch in P75 Tulip is a baby pink that lasts up to 12 hours. Armani Beauty Dolci Blush in Apricot Blush is a warm bright coral with a soft matte finish. The Blurring Blush stick in Cosmo is a mauve shade you can use on lips too. VIOLETTE_FR Plume Blush in Souvenir de Volubilis is a cool purple pink inspired by the velatura painting technique.
A quick test: tap a putty blush on the back of your hand and watch it settle. If it still feels tacky after a minute, use less and press it in with a clean fingertip.

e.l.f. Putty Blush and other cream-to-powder blushes

Putty Blush in Tahiti
e.l.f.

Putty Blush in Bali
e.l.f.

Putty Blush in Maldives
e.l.f.

Luminous Putty Blush in Maui
e.l.f.

Touch Cream-To-Powder Soft Blur Longwear Blush in P75 Tulip
Prada

Dolci Blush Smoothing Cream-to-Powder Soft-Matte Balm in 3, Apricot Blush
Armani Beauty

Blurring Blush Cream to Powder Lip and Cheek Stick in Cosmo
Iconic London

PLUME BLUSH Feather Matte Cream-to-Powder Cheek Melt in Souvenir de Volubilis
VIOLETTE_FR
Liquid blushes with a dewy finish
Liquid is the texture I reach for when skin looks bare and I want color that looks like it comes from underneath. e.l.f. Camo Liquid Blush in Peach Perfect is a peachy pink with a dewy finish, made with rose flower water and hibiscus flower extract. Saie Dew Blush in Hottie is a papaya shade with a chunky doe foot applicator, so a dot on each cheek is enough. Anastasia Beverly Hills Blurring Serum Liquid Blush in Hibiscus is a bright pink with niacinamide and a soft matte finish, which is the one to choose if dewy feels too shiny. Laura Geller Serum Blush in Poppy Peach is a peachy pink, fragrance free and cooling on the skin.
ciele blush and PROTECT in Behati is a dusty rose liquid with SPF 50 and mineral filters. Wonderskin Wonder Blading in Sundrop is a coral peach stain made to stay put. Jouer Cosmetics Sun Wash Liquid Blush in Rose Eclat and BY TERRY Brightening CC Liquid Blush round out the grid, and I would test both in person before deciding on shade.
Pairing tip: dot liquid blush on before powder, not after, and blend with a damp sponge so the edge disappears.
What I would skip: a liquid blush over a heavily powdered face. It grabs onto the powder and looks patchy, so use a cream base first.
Liquid blushes like e.l.f. Camo

Camo Liquid Blush in Peach Perfect - Peachy Pink
e.l.f.

Dew Blush Liquid Cream Blush in Hottie
Saie

Blurring Serum Liquid Blush in Hibiscus
Anastasia Beverly Hills

Serum Blush Liquid Cheek Tint in Poppy Peach
Laura Geller

blush & PROTECT SPF 50+ liquid blush in Behati
ciele

Wonder Blading All-Day Blush Stain in Sundrop
Wonderskin

Sun Wash Liquid Blush in Rose Eclat
Jouer Cosmetics

Brightening CC Liquid Blush
BY TERRY
Cream sticks for a quick swipe
Sticks are the fastest option, and the best ones need no brush at all. e.l.f. Soft Glam Cream Blush Stick in Melon-Drama is a peachy coral with a satin finish, made with shea butter and sunflower oil. Bobbi Brown Skin Enhancer Blush Stick in Mango Rush is a warm vibrant coral that works on cheeks, lips and the rest of the face. Makeup by Mario Soft Pop in Soft Coral is a peachy pop with a dewy finish and a built-in brush on the other end. LYS Beauty Higher Standard in Focused is a warm cinnamon pink with medium coverage. Ogee Sculpted Cream Blush Stick in Rose Quartz has a natural, radiant finish.
VIOLETTE_FR Bisou Blush in Inès marbles two cool rosy pink shades into one, and it comes with a brush attached. Jouer Cosmetics Blush and Bloom Cheek and Lip Stick in Bare Rose and NUDESTIX Intense Matte Lip and Cheek Pencil in Sunkissed Rose both do double duty on cheeks and lips.
How to wear it: swipe a stick onto the apples of the cheeks, then blend up toward the hairline with your fingers.
What I would skip: dragging a stick straight across dry, flaky patches. Smooth the skin with a moisturizer first, or the color will cling to the texture.
Cream blush sticks like e.l.f. Soft Glam

Soft Glam Cream Blush Stick in Melon-Drama - peachy coral
e.l.f.

Skin Enhancer Blush Stick in Mango Rush
Bobbi Brown

Soft Pop Cream Blush Stick in Soft Coral
MAKEUP BY MARIO

Higher Standard Cream Glow Blush Sticks in Focused
LYS Beauty

Sculpted Cream Blush Stick in Rose Quartz
Ogee

BISOU BLUSH Marbled Cream Blush Stick in Inès
VIOLETTE_FR

Blush & Bloom Cheek + Lip Stick in Bare Rose
Jouer Cosmetics

Intense Matte Lip + Cheek Pencil in Sunkissed Rose
NUDESTIX
Choosing your texture
Start with how you like your makeup to feel. If you want soft and blurred, go for a putty or cream-to-powder blush. If you want skin to look fresh and dewy, pick a liquid. If you are running out the door, keep a stick in your bag. Then choose the shade by undertone: cool pinks and mauves like Cosmo and Souvenir de Volubilis flatter cool skin, while peach and coral shades like Peach Perfect and Melon-Drama warm up olive and deeper skin. Whichever you pick, place the color a little higher than you think and blend until you cannot find where it ends.






